ForeSee Results Provides Trulia with Customer Satisfaction Data to Enhance User Experience
ANN ARBOR, Mich. (July 29, 2008) – ForeSee Results today announced that they will be working with residential real estate search engine Trulia, Inc. (www.trulia.com) to measure online customer satisfaction.
ForeSee Results applies the scientific customer satisfaction methodology of the University of Michigan’s American Customer Satisfaction Index (ACSI) to identify, predict, and impact online loyalty and engagement. The ACSI methodology provides a tool for identifying which specific website enhancements will have the greatest return on investment, allowing companies like Trulia to effectively prioritize site improvements for maximum visitor loyalty.
“It’s important to us that our site meet the needs of both realtors and buyers,” said Jaime Glenn, Vice President of Product Marketing, Trulia. “The ACSI methodology allows us to segment so that we can provide the most satisfying experience along with the best features and tools for both audiences.”
“Trulia is an incredibly data-savvy company that really knows how to transform information gathered from metrics into a customer-centric web development strategy,” said Larry Freed, president and CEO of ForeSee Results. “Trulia has seen exponential growth over the last year, and customer satisfaction is at the center of their success.”
ABOUT FORESEE RESULTS
As the leader in online customer satisfaction measurement, ForeSee Results uses online voice of customer data to help organizations around the globe increase sales, loyalty, recommendations and website value. Using a proven, patented technology, ForeSee Results identifies the improvements to websites and other online initiatives with the greatest ROI. With over 28 million survey responses collected to date and benchmarks across dozens of industries, ForeSee Results offers our clients unparalleled expertise in customer satisfaction measurement and management. ForeSee Results works with clients across media and content sites, retail, financial services, healthcare, manufacturing, and government, including clients such as Ask.com, CBS Sportsline, Forbes.com and eHarmony to name a few.
ForeSee Results, a privately held company, is headquartered in Michigan and can be found on the web at www.ForeSeeResults.com.
ABOUT TRULIA
Trulia, Inc., a residential real estate search engine and the fastest-growing U.S. real estate Web site (comScore), has revolutionized online home search by offering a rich, intuitive user experience that points consumers directly to listings on agent and broker Web sites. By partnering with the real estate industry, Trulia helps approximately 5 million unique visitors per month find information on homes for sale using custom search criteria. The site also provides market trends and neighborhood data at the hyper-local level, as well as Trulia Voices, a real estate Q&A community, that enables consumers and professionals to exchange information about their local markets. For more information about Trulia or to experience the power of a Trulia search, visit www.trulia.com.